Safe Decisions
Web Design
Web Design
Web Design
Product Design
Product Design
Product Design
Overiew
Safe Decisions is a fintech product focused on helping users make smarter and safer investment choices. The challenge was to build trust with new users while presenting complex data in a simple and actionable way. We introduced a guided onboarding experience, clear visual cues for risk levels, and clean, digestible data summaries.
Results
The design improvements led to a 31% increase in conversions from free to paid users, as the product now felt more trustworthy and approachable. Bounce rates on critical pages dropped by 45%, and users engaged more deeply with the content. Feedback from user surveys highlighted a strong sense of confidence in making financial decisions, affirming the impact of clearer data presentation and trust-focused design.
The design improvements led to a 31% increase in conversions from free to paid users, as the product now felt more trustworthy and approachable. Bounce rates on critical pages dropped by 45%, and users engaged more deeply with the content. Feedback from user surveys highlighted a strong sense of confidence in making financial decisions, affirming the impact of clearer data presentation and trust-focused design.
The design improvements led to a 31% increase in conversions from free to paid users, as the product now felt more trustworthy and approachable. Bounce rates on critical pages dropped by 45%, and users engaged more deeply with the content. Feedback from user surveys highlighted a strong sense of confidence in making financial decisions, affirming the impact of clearer data presentation and trust-focused design.
The design improvements led to a 31% increase in conversions from free to paid users, as the product now felt more trustworthy and approachable. Bounce rates on critical pages dropped by 45%, and users engaged more deeply with the content. Feedback from user surveys highlighted a strong sense of confidence in making financial decisions, affirming the impact of clearer data presentation and trust-focused design.
Why wait? Take the leap. Make your design process stress-free today.
Why wait? Take the leap. Make your design process stress-free today.
Why wait? Take the leap. Make your design process stress-free today.
